According to Massoni, it does not simply act as a bridge between analogue and digital, but it is a world apart, to be discovered by following new rules, without trying to impose the analogue creative experience.
This choice is linked to the opportunities enabled by the tool. Almost all of them are now created on an Apple tablet. Today, his visual explorations range from drawing to animation, and can be found in books and magazines, but also in advertising campaigns of major international brands. Simone Massoni is a visual artist who began his career as an illustrator of children’s books. The iPad mini, in particular, made me rediscover that kind of freshness and more direct approach to drawing”. “I was born as an analogue artist and the iPad, as strange as it sounds, takes me back to my origins, when I drew more often with pens and brushes.
0 kommentar(er)
